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Develop-purchase-partner to create complete service offerings Create a new search...
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LeapThought has found 140 LeapLines
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LeapLine |
Trend, Type, Function, Action | |
 |
Develop-purchase-partner to create complete service offerings |
z - no trend,
tactic,
partners,
purchase
|
|
|
Develop Partnerships- co-marketing |
partners,
partnership activities,
partner management,
develop
|
|
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Complete competitive profiles |
competition,
market assessment activities,
marketing,
complete
|
|
|
Develop the overview of company’s branding vision, including definition of the new markets, the new approach to marketing, the definition of company’s eCRM offerings, and the key, guiding principles of company’s new brand |
CRM,
marketing strategy activities,
marketing,
develop
|
|
|
Deploy tactics that create the appearance of updates while minimizing expense, such as feature rotation, 'feature of the day', re-publishing evergreen content, user-generated content, online polling and partner content-swaps |
content management,
content consideration,
content,
deploy
|
|
|
PO (purchase order) |
z - no trend,
document type or element,
sales,
z - no action
|
|
|
Create initial hypotheses |
consulting,
strategy development activities,
management,
create
|
|
|
Create tests |
campaign management,
marketing planning activities,
marcom,
create
|
|
|
Create offer |
z - no trend,
marketing planning activities,
products,
create
|
|
|
Create interview guide |
leadership development,
assessment activities,
HR,
create
|
|
|
Create a Role with the current Sitelet Group |
internet,
change management activities,
IT,
create
|
|
|
|
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Create visuals and copy |
campaign management,
brand development activities,
graphic design,
create
|
|
|
Create interview guide |
z - no trend,
assessment activities,
HR,
create
|
|
|
Create high-level financial model to explore cost implications and ROI potential |
ROI,
business case activities,
management,
create
|
|
|
Use customer information to prioritize service |
CRM,
service strategy activities,
service,
use
|
|
|
Customer service design |
CRM,
service strategy activities,
service,
z - no action
|
|
|
Use customer service to cross-sell |
CRM,
service strategy activities,
service,
use
|
|
|
Create organizational, operational and marketing and sales strategies |
z - no trend,
strategy development activities,
sales,
create
|
|
|
Create textual descriptors (profiles) for customer groups |
profiles,
marketing execution activities,
markeitng,
create
|
|
|
Create a set of web site definitions, to be paired with certain groups that will populate default content and templates and relevant templates. |
internet,
web development activities,
IT,
create
|
|
|
Complete Web Development and Hosting Services |
internet,
solution,
IT,
z - no action
|
|
|
|
|
Create top-line workplans, budgets, timelines for completing 'Enable' stage |
change management,
project activities,
project management,
create
|
|
|
Create competitor matrix describing competitive offering, span of services, level of penetration into clients (i.e., touch) and level of reach into markets (i.e., geographies, verticals and client size) |
competition,
market assessment activities,
research,
create
|
|
|
Create competitor matrix describing competitive offering, span of services, level of penetration into clients (i.e., touch) and level of reach into markets (i.e., geographies, verticals and client size) |
competition,
market assessment activities,
research,
create
|
|
|
Create a set of user to user relationships that can be easily altered and managed from organization to organization depending on the organization’s unique access control and workflow requirements |
business process redesign (BPR),
partnership activities,
IT,
create
|
|
|
Partner-competitor side-switching |
z - no trend,
threats,
partners,
z - no action
|
|
|
Partner relations |
vendor management,
company department,
partners,
z - no action
|
|
|
Determine skills and capacities to complete build-out |
z - no trend,
project activities,
consulting,
determine
|
|
|
Create integrating construct |
consulting,
consulting activities,
consulting,
create
|
|
|
Customer service reps |
CRM,
organizational component,
service,
z - no action
|
|
|
Service delivery |
CRM,
organizational component,
service,
z - no action
|
|
|
Create 'content-events' where the release of new content is timed with corollary events |
content management,
content consideration,
content,
create
|
|
|
Claimed the space as part of their offerings |
competition,
tactic,
z - no function,
claimed
|
|
|
Identify and catalog offerings on other portals, markets and web sites |
competition,
technology assessment,
internet,
identify
|
|
|
Understand competitive offerings, both local and national |
competition,
market assessment activities,
research,
understand
|
|
|
Define methods of establishing customer expectations |
CRM,
service strategy activities,
service,
define
|
|
|
Measuring and improving content offerings |
content management,
content activities,
content,
measure
|
|
|
Minimize customer dissatisfaction |
CRM,
service objective,
service,
minimize
|
|
|
Based on client needs |
z - no trend,
service characteristic,
service,
based
|
|
|
Develop performance metrics |
continuous improvement,
measurement activities,
consulting,
develop
|
|
|
Develop criteria and supporting detail |
z - no trend,
project activities,
consulting,
develop
|
|
|
Develop criteria and supporting detail |
z - no trend,
assessment activities,
consulting,
develop
|
|
|
Develop offers |
campaign management,
marketing planning activities,
marcom,
develop
|
|
|
Develop strategic integration plan |
technology,
planning activities,
marketing,
develop
|
|
|
Develop company positioning statement |
z - no trend,
branding activities,
marketing,
develop
|
|
|
Develop frequency model |
modeling,
development activities,
marketing,
develop
|
|
|
Develop core value propositions |
value proposition,
branding activities,
marketing,
develop
|
|
|
Develop criteria and supporting detail |
z - no trend,
strategy development activities,
management,
develop
|
|
|
Develop core graphic and textual schemes |
z - no trend,
branding activities,
graphics,
develop
|
|
|
Develop frequency model |
data analytics,
campaign planning activities,
marketing,
develop
|
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Results from the LeapThought © Document Database: Develop-purchase-partner to create complete service offerings LeapThought has found 121 files.
| Retention tactics matrix- 2 Page Word Document - table format |
 |
This matrix has 11 different strategies for retaining customers. Each tactic is described with a description, their strengths, weaknesses, a real-life example, positive effect on margin (evaluates revenue vs cost of program), potential retention
SEE DETAIL PAGE and DOWNLOAD
|
| Composition of the knowledge management offering- 1 Powerpoint slide |
 |
This framework/list shows a fairly complete view of knowledge management product offerings or disciplines ranging from very tactical activities (such as training) to very sophisticated (data mining).
SEE DETAIL PAGE and DOWNLOAD
|
| First step marketing plan - Overview- 1 Powerpoint slide |
 |
This plan shows the necessary steps and timing for a first step (i.e., a new product or company) marketing plan. These activities would be the basics to complete to get started.
SEE DETAIL PAGE and DOWNLOAD
|
| Professional agreement for Web Design and Marketing Project- 6-page Word document |
 |
This is a six-page proposal in prose (with one graphic) that a marketing or web agency would use to create a marketing strategy, articulate a value proposition, create a communications plan, and a web design.
SEE DETAIL PAGE and DOWNLOAD
|
| Optimize customers through data analysis and cross-selling- 1 Powerpoint presentation |
 |
This slide illustrates how data analysis can find patterns among customers who may have similar buying patterns. By finding customers who meet the buying pattern criteria, but haven’t yet bought all of the items, we can build a targeted list...
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|
| Tactics for building customer retention- 1 Powerpoint slide |
 |
This graphic shows, almost exhaustively, tactics that can be used to retain high-value customers.
SEE DETAIL PAGE and DOWNLOAD
|
| Marketing strategy and planning- 1 Powerpoint slide |
 |
This elaborate project process diagram gives a pretty complete view of a marketing strategy and planning project. The output of this project would be a comprehensive marketing strategy and plan.
SEE DETAIL PAGE and DOWNLOAD
|
| Building the system environment: Stage I- 1 Powerpoint slide |
 |
This large roadmap shows a full first phase technology build out, in this case, a knowledge management system. It has three main stages: assessment and business planning, design and develop, deploy.
SEE DETAIL PAGE and DOWNLOAD
|
| Marketing process overview- 1 Powerpoint slide |
 |
This top-line marketing process map shows three large phases of a marketing process (assess, design and develop, launch and measure), divided into sub-phases, and then described with many sub-tasks.
SEE DETAIL PAGE and DOWNLOAD
|
| Business planning project activities and timing - 1 Powerpoint slide |
 |
This Gantt chart shows the top level activities and timing for business planning for a new web business, site, or product.
SEE DETAIL PAGE and DOWNLOAD
|
| Overview of project approach for new web business- 1 Powerpoint slide |
 |
This top-level process/plan illustrates the steps needed to plan a new Internet business, from determining its business model and plan, through inception. Fast-track items/activities are also listed.
SEE DETAIL PAGE and DOWNLOAD
|
| Knowledge management: strategies for implementation- 1 Powerpoint slide |
 |
This slide provides a list of typical actions for implementing Knowledge Management in an organization and provides strategies on how to achieve KM goals in an easy to read format.
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|
| Building the system environment over time- 1 Powerpoint slide |
 |
This illustrative plan shows how multiple, repeated implementation cycles may be necessary to roll out a system over time, while delivering some system benefits in the short-term.
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|
| Approach to transformations to change strategies- 1 PowerPoint Slide |
 |
This graphic illustrates a top-line approach to addressing large strategic changes. This would support a management consulting or technology integration master project timeline.
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|
| Marketing services model- 1 Powerpoint slide |
 |
This hexagon version of a Venn diagram shows three different components of a marketing agency’s service offering. In this case, its marketing and business planning, strategic communications and branding, data and technology.
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