This graphic/matrix compares characteristics of the customer-driven organization, including the customer experience, business strategy, and enabling tactics and operations.

This is an overarching framework which attempts to exhaustively show all of the areas of customer relationship management.

This complicated graphic shows a marketing services model (i.e., services that a marketing agency might offer).

This illustration shows how different market factors (such as customer expectations) change as new market shifts occur. The market shifts include: product focused, channel focused, and information focused.

This graphic suggests that marketing and CRM-type planning should happen simultaneously with feasibility planning (operational planning). This is to reverse the tendency to focus efforts solely on operational considerations of a new product.

This framework/continuum shows five marketing activities that would crudely appear in a continuous marketing cycle.

This slide shows the planning or strategy phases of introducing a new concept or product to the marketplace. Its purpose is to show how marketing and sales strategies may be underserved in the whole process. This would be especially...

This encompassing graphic gives a top-line view of an entire branding environment. It mixes strategies, branding entities, responses, process, and company activities to provide a complete picture.

This slide shows how a discussion/initiative/scope etc., is focused only on customer service and not the entirety or any other area of business.

This high-impact, high-design Venn variation shows a web development company’s service offering of strategy, user experience, and technology. These services are placed between customer and markets and the enterprise (or company),...

This list presents about 30 good questions one should ask when reviewing customer experience and CRM issues at a company. This would be a good basis to begin a customer, marketing...

This slide shows business drivers that cause a company’s standard operating procedure (or products, or anything static) to lose value over time due to competitive pressures. In other words, because...